Human Kind Counseling is a therapy/counseling practice based in Asheville, NC.

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The client's vision for the brand was to encompass the importance of human connection with ties to nature. We wanted the branding to feel warm, inviting, and happy.

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The client's deliverables for this branding package included a primary logo, two secondary logos, a color palette, typography, a business card design, email signature, and letterhead.

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Designed in March, 2025